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Shettima promises increase in creative industry’s budgetary allocation



Kashim Shettima

During the conference attended by prominent figures in the creative sector, the Vice President commended Nigerian artists for their global achievements and financial successes in foreign countries. He acknowledged the previous neglect of the industry by past governments and emphasized the administration’s plan to rectify this.

Shettima praised President Bola Tinubu for his understanding of the industry and referred to him as “City Boy.” He highlighted the government’s focus on creating an environment that fosters creativity, innovation, and inclusivity.

The Vice President emphasized the need to amplify the voices of Nigeria’s creative minds and harness the untapped potential within the nation’s diverse cultural tapestry. He assured the industry leaders of the government’s support and commitment to creating an enabling environment for them to excel.

Minister of Art, Culture, and Creative Economy, Hannatu Musawa, outlined her strategic vision at the roundtable, focusing on policy reforms, cultural plans, and an economic plan to create millions of jobs and contribute substantially to the nation’s GDP.

The Special Assistant to the President on Digital and Creative Economy, Fegho Umunubo, expressed confidence in achieving the N100 billion target by 2030.

The roundtable also saw industry practitioners expressing their readiness to collaborate with the government on its new focus on the sector. Notable figures such as comedian Ali Baba and actor Yul Edochie acknowledged the industry’s need for more support and expressed confidence in the current administration’s plans to benefit the sector.